Amity University Online Campus
Apna Advantage Assured

Online MBA in General Management at Amity University

4.7
UGC DEB
NAAC A+
1200+ Students enrolled in last 30 days

About Online MBA in General Management at Amity University

The Online Bachelor of Business Administration (BBA) with a specialisation in Data Analytics at Amity University is India's first Online BBA program offered by an institution that has recognition from the University Grants Commission (UGC) of India for its online courses. The program is offered from amityonline.com and has an overall duration of 3 years with 6 semesters of study towards completion of the degree (BBA), which will give you a strong foundation in both business acumen and the technical capabilities needed to make data-driven decisions using quantitative methods.

The program integrates both foundational courses in business (finance, marketing and management) and advanced specialisation courses in statistical analysis, data mining, predictive modelling & machine learning. Students will receive hands-on practical training using industry-standard tools such as Python, R, Tableau, Power BI, and SQL to collect, analyse and interpret data to support strategic decision making for businesses.

One of the highlights of this program is the opportunity for students to complete an internship with HCLTech (an international leader in providing technology solutions) during the execution phase of their projects (capstone), exposing them to a Global perspective on how real-world data is created and used by businesses. In addition, students will have access to over 350 hours of video lectures, case studies of real businesses and guidance from Global faculty members.

The Online BBA program will be delivered through Amity's Artificial Intelligence-powered Learning Management System (AMIGO), allowing you the flexibility to study from anywhere in the world at a time that suits you without sacrificing your work or social commitments.

Curriculum Snapshot

Semester 1

What will you learn ?

  • Public Administration: Concept & Theory
  • Indian Political System
  • Introduction to Public Policy
  • Political Theory an Introduction
  • Professional Communication
  • Term Paper

Semester 2

What will you learn ?

  • Cognitive Analytics & Social Skills for Professional Development
  • Dynamics of State Administration
  • Law and Public Policy
  • Public Personnel Administration
  • Public Policy Concepts and Models
  • Seminar

Online MBA in General Management Fees

EASY EMI OPTIONS

EMI STARTS FROM

EMI Starting at ₹9,375

COURSE FEES

₹2,25,000

Cashback offer

EASY EMI OPTIONS AVAILABLE

Apply now to unlock benefits on course admission

Hurry! Only 2 seats remaining!!

Fee Structure for Online MBA in General Management

For students pursuing higher education via an online platform, Amity Online's fee structure for its BBA in Data Analytics Programme has been developed with fitment and accessibility at its core. The fee for this programme has been established via a structured payment system, which allows learners to pay fees on a semester, annual, or programme-wise basis. Additionally, students will have access to EMI facilities and/or other forms of financial support that will aid in the successful completion of the programme over its entire duration.
Moreover, the fee structure has been aligned with the overall mode of academic delivery, including the use of digital learning resources, participation in synchronous sessions, and the use of industry-aligned coursework to facilitate the provision of scholarships and discounts where applicable, according to the provisions set by the institution towards determining eligibility. The fee structure has been designed to enable students to focus on their studies while managing their financial responsibilities throughout the programme duration in a planned and flexible manner.

Fee Component

Amount

Total Tuition Fees
₹2,25,000
EMI Starting at ₹9,375
Total Exam Fees
₹100
Registration Fees
₹500

*Fees and course details are subject to change as per university updates

Career Opportunities after Online MBA in General Management

MBA Online General Management graduates have many career options that are made possible by virtue of having an in-depth understanding of business activities. They can opt to be a business manager, operations manager, marketing manager, financial analyst, or management consultant.

The course is aimed at equipping the student with the necessary leadership, strategy and decision-making skills needed for managing in any organization. Therefore, the graduate has the capability to plan, execute and evaluate performances in organizations.

Areas in which they can find employment include banking, consulting, information technology, manufacturing, retailing, and electronic commerce. It is therefore possible for graduates to apply their knowledge in any environment they choose to work in.

With experience, they can even venture into becoming leaders and managers in large organizations while others might become entrepreneurs.

Job Profiles

General Manager

Business Head

Strategy Consultant

Industries

Finance

Technology

IT Management

Human Resources

Consulting

Banking and Financial Services

FMCG

IT and Technology

Healthcare

Manufacturing

Online program brochure

Download Brochure to get complete overview

Admission Requirements & Eligibility

Due to not requiring an entrance exam and a simple and clear admissions criteria, applying for an Online BBA in Data Analytics at Amity University is an easy and straightforward process. The two main admissions periods are January and July, and admissions are done on a first come first serve basis.

Indian students must take Class 10 (10 years of formal schooling) and then Class 12 (12 years of formal schooling) in a state or central board. O Level and A Level certificates are needed for international students; diplomas, on the other hand, are not. For students with international credentials, a certificate of equivalence awarded by the Association of Indian Universities (aiu.ac.in) is needed.

The understanding and command of the English language should be adequate on the part of the applicants. The entire admission cycle must be carried out on the website, amityonline.com, where the applicant is expected to create a new account, select a specific program, complete the application request, make a secure payment, and wait for the confirmation of enrolment.

1

Reserve Seat Online

Reserve your seat from Apna advantage

2

Talk to Counsellor

Our team will connect with you to guide you through the next steps.

3

Complete your application

Submit the required documents and complete the application process with your counselor's help.

4

Pay the Course Fee

Once everything's in place, you can proceed to pay the course fees and secure your admission.

Documents Required For Admission:

  • Scanned Copy of a Passport-size Color Photograph.
  • Scanned Copy of the Original Qualifying Examination Certificate / Marksheet.
  • KYC Documents (Aadhaar Card, PAN, Voter ID, etc).
  • Scanned Copy of Date of Birth Proof (X Marksheet/School Leaving Certificate/Transfer Certificate/Character Certificate).

Online MBA Learning Experience at Amity University

Amity University's learning model is more advanced and inclusive than simple e-learning. Each student receives all of their class materials and coursework directly on the AMIGO learning management system, which can be accessed on both desktops and mobile devices for maximum portability.

Each program's coursework is designed to allow students to interact with their teachers and fellow students in real time, participate in recorded lectures at their leisure, and be completely engaged at all times. Doubt clearance sessions are followed by peer discussion and group projects. 24/7 Amity's AI faculty member, Prof. Ami, is also available to answer questions and make customised study suggestions based on student needs.

The beSocial app transforms online learning into an interactive campus. Students can join clubs, attend webinars, connect with peers nationwide, and engage with academic and extra-curricular events, fostering a real campus feel. Amity also offers physical campus access all over India for orientation, mid-year, and convocations.

Career services are integrated to assist throughout the learning journey with tools for career exploration, individual counselling, resume and CV coaching, virtual job searches, and placement drives with 500+ employers. HCLTech adds job placements as internships, while students also benefit from TCS iON National Qualifier Test prep. It's all purposefully crafted to help students become career-ready on top of being academically ready.

Industry Ready

Learn through live and on-demand industry focused classes

Industry Ready

Global Opportunities

Build networks and gain industry insights.

Global Opportunities

Placement Assistance

Get job-ready with expert placement support.

Placement Assistance

Exhaustive Content & Resources

Access e-library resources and free Coursera content.

Exhaustive Content & Resources

FAQs for Online MBA in General Management at Amity University

The programme duration is two years and is divided into four semesters.

The course focuses on core business areas such as marketing, finance, operations, and strategy, providing a holistic understanding of management.

Yes, the flexible online format allows working professionals to balance their studies with job responsibilities.

The programme is delivered fully online through live classes, recorded lectures, and digital study materials.

Students develop leadership, analytical thinking, decision making, and problem solving skills required for managerial roles.

Yes, the programme includes case studies, live projects, and assignments that provide real world exposure.

Graduates can work as business managers, consultants, analysts, and in leadership roles across industries.

Yes, students can pay semester wise and also opt for zero cost EMI options.

Candidates with a bachelor's degree in any discipline and at least 40 percent marks can apply.

Yes, Amity University Online offers career services such as resume building, interview preparation, and job search support to help students secure employment.