Advanced Programme for Senior Marketing Professionals Courses at Indian Institute of Management Lucknow Online
Advanced Programme for Senior Marketing Professionals in Indian Institute of Management Lucknow Overview
Indian Institute of Management Lucknow is a UGC-approved university known for academic excellence and industry-focused learning. The university offers online programs that encourage academic growth and meaningful understanding. The MA program enhances critical thinking, writing, and conceptual skills, preparing learners for academic, creative, and public service careers. Through Apna Advantage, students receive reliable support from enrollment to program completion.
Advanced Programme for Senior Marketing Professionals Program Highlights
This program blends academic excellence with hands-on learning, ensuring students gain industry-relevant skills and real-world exposure.
Concept-Driven Curriculum
Study core theories with clear explanations, structured modules, and interactive content that enhances understanding.
Critical Analysis Skills
Develop analytical thinking and writing skills through guided assignments, discussions, and reflective tasks.
Academic Development Support
Receive structured guidance that prepares you for roles in education, writing, public service, and research.
Guided Learning Support
Learn with the help of faculty who encourage deeper understanding, critical thought, and conceptual clarity.
Curriculum Snapshot
Semester Module 1: Marketing Strategy Roadmap Fundamentals
What will you learn ?
- Develop Strategic Plans for Marketing
- Market Sizing and New Market Demand
- Scanning Environment Strategically
- Market Disruption and Digital Business Models
Semester Module 2: Segmenting Customers for Profit
What will you learn ?
- Segmentation for B2C and B2B
- Creating Consumer Persona
- Cluster Analysis (use case and R)
Online Advanced Programme for Senior Marketing Professionals Course Fees
EASY EMI OPTIONS
EMI STARTS FROM
₹ 23,545/month
ELIGIBLE FOR ₹10,000* CASHBACK
COURSE FEES
₹2,59,000
Claim up to ₹10,000* EMI Cashback
Apply now to avail your cashback offer on course admission
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Potential Career options for the Advanced Programme for Senior Marketing Professionals Graduates
Job Profiles
Industries
Eligibility for online Advanced Programme for Senior Marketing Professionals Program
Educational qualification
Diploma (10+2+3)/Graduate (10+2+3)/Postgraduate from a recognised university or institution approved by UGC/AICTE/DEC/AIU in any discipline.
Grades
minimum 50% aggregate of all years
Download brochure for complete overview
Download Brochure to get complete Overview
Admission Process for Indian Institute of Management Lucknow University
Everything you need to know about getting into Advanced Programme for Senior Marketing Professionals program for the Indian Institute of Management Lucknow university
Reserve Seat Online
Reserve your seat from Apna advantage
Talk to Counsellor
Our team will connect with you to guide you through the next steps.
Complete your application
Submit the required documents and complete the application process with your counselor's help.
Pay the Course Fee
Once everything's in place, you can proceed to pay the course fees and secure your admission.
Documents Required For Admission:
- Scanned Copy of a Passport-size Color Photograph.
- Scanned Copy of the Original Qualifying Examination Certificate / Marksheet.
- KYC Documents (Aadhaar Card, PAN, Voter ID, etc).
- Scanned Copy of Date of Birth Proof (X Marksheet/School Leaving Certificate/Transfer Certificate/Character Certificate).
Commonly asked questions
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Indian Institute of Management Lucknow
