

Online BBA in Digital Marketing at Manav Rachna University
Online BBA in Digital Marketing at Manav Rachna University
About Online BBA in Digital Marketing at Manav Rachna University
Manav Rachna Online provides an Online BBA in Banking and Financial Markets, which is a three-year long course that aims to impart a deep understanding of various facets of banking, finance and financial systems. This course is devised in such a way that it can benefit students coming from various disciplines like commerce, management and economics by enabling them to develop comprehensive knowledge about financial theories and practices.
The course incorporates theoretical learning with practical application so that students can benefit from both aspects simultaneously. Various core subjects are included in this course, for example: Business Economics, Business Statistics, Financial Accounting, Business Finance, Cost and Management Accounting, Banking and Insurance, Working Capital Management, International Financial Management and Financial Markets and Institutions.
An essential aspect of the programme includes equipping the student with an understanding of finance and the skill sets to make crucial financial decisions, such as investments, financing and dividend decisions in organisations. The programme aims to train students for positions in banks or financial institutions.
Furthermore, the programme has been provided with relevant knowledge inputs from the Bombay Stock Exchange. This ensures that the programme is oriented towards the financial sector.
Curriculum Snapshot
Semester 1
What will you learn ?
- English Literature: From Chaucer to Marvell
- Shakespearean Drama
- English Novel
- Literary Theory
Semester 2
What will you learn ?
- English Literature down the Ages
- Postcolonial Literature
- Placement Competency Enhancement – I
- Continental Literature
- Literature and Society
Online BBA in Digital Marketing Fees
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EMI Starting at ₹4,167
COURSE FEES
₹1,50,000

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Fee Structure and Curriculum for Online BBA in Digital Marketing
The online programme for the Bachelor of Business Administration in Banking and Financial Markets, offered at Manav Rachna University, has an affordable fee structure. It consists of separate fee categories depending on whether one is a national or international candidate, thus being inclusive of diverse student populations.
Students have different payment modes to select from to ensure ease in managing their finances, along with pursuing the course. This includes payment through online methods.
Furthermore, the institution allows its students to opt for financial planning through means such as education loan programs through partnerships with leading banks. Through this mode, students who need financial help will be able to get funding easily.
The fee structure of the programme is consistent with its online nature as it incorporates features such as online resources and live class access.
International Fee
Total Fees: $3,000
Fee Component
Amount
*Fees and course details are subject to change as per university updates
Career Opportunities after Online BBA in Digital Marketing
The programme equips its learners with appropriate skills that will be useful in areas of digital marketing, digital advertising, and business. The possible jobs available after graduating from the programme are the following: Digital Marketing Executive, SEO Specialist, Social Media Manager, Content Strategist, and Online Advertising Specialist. It is important to know that these jobs presuppose the ability to create digital marketing campaigns, manage the company's presence online, and evaluate digital marketing efficiency.
It should also be noted that the graduates receive skills in data analysis and client interactions, which are necessary to get a job in e-commerce and digital brand management. Due to the fast-paced development of the digital world in all spheres, there is a great demand for professionals who are able to work effectively in this field.
Finally, there are opportunities to enroll in postgraduate studies such as MBA in Marketing.
Job Profiles
Industries

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Download Brochure to get complete Overview

Admission Requirements & Eligibility for Online BBA in Digital Marketing
The requirements for getting admission into the Online BBA in Banking and Financial Markets course are easy and broad-based. The candidates must possess an educational qualification of 10+2 from any recognised board, thereby making it easy for students across many fields to join.
The whole admission procedure is carried out online. The students have to fill in the admission form and enrol themselves by providing all the necessary documents online.
The course welcomes both domestic and foreign students, thus making it internationally available. The course can accommodate students who wish to study further without being hindered by geographic barriers.
In general, the entire admission procedure is very easy and convenient for the students.
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Submit the required documents and complete the application process with your counselor's help.
Pay the Course Fee
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Documents Required For Admission:
- Scanned Copy of a Passport-size Color Photograph.
- Scanned Copy of the Original Qualifying Examination Certificate / Marksheet.
- KYC Documents (Aadhaar Card, PAN, Voter ID, etc).
- Scanned Copy of Date of Birth Proof (X Marksheet/School Leaving Certificate/Transfer Certificate/Character Certificate).
Online BBA in Digital Marketing Learning Experience at Manav Rachna University
The Online BBA in Banking and Financial Markets uses a method called blended learning. In this program, the students learn about theory while at the same time obtaining practical experience by taking part in activities and being trained by subject matter experts.
This program helps the learners develop skills related to financial management, such as working capital management and financial decision-making. In addition, the learners get to analyse markets.
The program equips the students with essential skills like communication and presentation skills. Due to the availability of various online resources and academic support, the students obtain an enriched learning experience online.
FAQs for Online BBA in Digital Marketing at Manav Rachna University
A: The programme has a duration of three years and is divided into six semesters, providing a structured approach to learning digital marketing and business concepts.
A: The programme includes digital marketing topics such as SEO, social media marketing, content marketing, and online advertising, along with core business subjects like Business Economics, Financial Accounting, and Management Principles.
A: Yes, the programme is designed for students from all academic backgrounds and does not require prior knowledge of digital marketing. It builds concepts from the foundational level.
A: Graduates can pursue roles such as Digital Marketing Executive, SEO Specialist, Social Media Manager, Content Strategist, and Online Advertising Specialist across various industries.
A: The programme is delivered through online live classes, digital learning materials, and interactive sessions, allowing students to learn from anywhere with flexibility.
A: Yes, the programme includes assignments, projects, and case studies that provide practical exposure to real-world digital marketing applications.
A: Yes, students can opt for higher studies such as an MBA in Marketing or related disciplines to further advance their careers in the marketing field.
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Manav Rachna University Online


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