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Online BBA in Marketing Management at UPES Online

4.4
UGC Entitled
NAAC Grade A (CGPA 3.02)
1200+ Students enrolled in last 30 days

About Online BBA in Marketing Management

The online MBA in Logistics and Supply Chain Management at UPES Online is intended to equip the learner with skills to manage business in the present-day business world where logistics plays an important role. The program is meant to give students knowledge that will help them handle both operational and strategic aspects of managing supply chains in organizations.

Students are equipped with the knowledge of how to procure, plan, and optimize processes involved in logistics. These include knowledge about transportation and distribution, inventory management and control, procurement, etc. Students are exposed to techniques involved in making decisions based on analysis of data from different perspectives.

The online courses also cover lean supply chains, quality and productivity improvement measures and other relevant topics. Through various assignments including case studies, students get industry exposure, which helps them apply the theoretical knowledge learnt.

Offered through distance learning platforms, the specialization program can suit both graduates and working professionals who need flexibility in their training schedule. It is meant to develop not only technical skills but leadership and managerial capabilities to run operations efficiently.

Through exposure to issues affecting international logistics and supply chains, students are prepared to manage such operations even in a globalised business environment.

Curriculum Snapshot

Semester I

What will you learn ?

  • Management & Leadership
  • Organizational Behaviour
  • Business Economics
  • Business Communication
  • Business Accounting

Semester II

What will you learn ?

  • Financial Management
  • Human Resource Management
  • Operations Management
  • Essentials of Marketing Management
  • Quantitative Techniques

Online BBA in Marketing Management Fees

EASY EMI OPTIONS

EMI STARTS FROM

₹7,500/month

COURSE FEES

₹1,09,000

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EASY EMI OPTIONS AVAILABLE

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Fee Structure for Online BBA in Marketing Management

The payment scheme adopted by the UPES Online for its Online MBA course in Logistics and Supply Chain Management is highly flexible and affordable for potential learners from all walks of life. Instead of having to pay once for the course fee, the university allows students to pay fees on an installment basis on a semester-wise or month-wise payment plan.

Moreover, there are several means of financial assistance available, which may help to ease the financial burden on learners. These include scholarships, special deals upon early registration, and partnerships with different companies, among other things. Education loan facility is also possible, subject to eligibility criteria.

The fee amount may include access to online teaching material, live classes, recordings of the classes, industrial training sessions, evaluations, and other related student support activities.

Fee Component

Amount

Total Tuition Fees
Total Exam Fees
₹100
Registration Fees
₹500

*Fees and course details are subject to change as per university updates

Career Opportunities after Online BBA

There is a vast array of careers open to graduates with the Online BBA in Marketing Management degree program. As marketing is integral to every company, the demand for professionals remains steady, making Marketing Manager, Sales Manager, Digital Marketing Manager, Brand Manager and Market Researcher ideal career paths.

As digital tools gain prominence, positions focused on the use of social media marketing techniques, content marketing and online advertising are also high in demand. The skills developed in the field of consumer research, communication and strategy will be highly sought after within retail, e-commerce, advertising and consultancy.

In addition to employment opportunities, graduates have a choice of furthering their education with an MBA program or another specialty postgraduate program.

Job Profiles

Marketing Executive

Sales Executive

Brand Associate

Digital Marketing Executive

Industries

FMCG

Retail

Media

Advertising

E-commerce

Online program brochure

Download Brochure to get complete overview

Admission Requirements & Eligibility for Online BBA

To enroll in the Online MBA, in Logistics and Supply Chain Management at UPES Online you need to meet some requirements.

First you usually need a college degree from a school with a minimum number of marks. This is so you have the knowledge you need to take advanced courses.

The way you get in can involve taking a test to see if you are a candidate. This test might be a management test that lots of people take or a test that the university gives. If you already did well on a test that the university recognizes you might not have to take another test. You might also have to do an interview or talk with a group.

The University is flexible so people who already have jobs can take courses without it getting in the way of their work.

1

Reserve Seat Online

Reserve your seat from Apna advantage

2

Talk to Counsellor

Our team will connect with you to guide you through the next steps.

3

Complete your application

Submit the required documents and complete the application process with your counselor's help.

4

Pay the Course Fee

Once everything's in place, you can proceed to pay the course fees and secure your admission.

Documents Required For Admission:

  • Scanned Copy of a Passport-size Color Photograph.
  • Scanned Copy of the Original Qualifying Examination Certificate / Marksheet.
  • KYC Documents (Aadhaar Card, PAN, Voter ID, etc).
  • Scanned Copy of Date of Birth Proof (X Marksheet/School Leaving Certificate/Transfer Certificate/Character Certificate).

Online BBA in Marketing Management Experience at UPES

Learning at UPES Online is about interacting with others being flexible and using what you learn in real-life industry situations. When you join you get to use a cool online learning portal that has live classes, recorded sessions, multimedia stuff and course materials that you can go through at your own pace.

Some key things about the program include:

Learning from real-life examples using case studies
Practicing with simulations
Working on industry projects

You will be expected to use what you learn in class to solve real problems, in business. You will also get to use tools and technology like analytics software that are used in logistics and supply chain management.

Your mentors are experienced professors and professionals who can guide you on your career path. Many of them have experience working in the market. They can help you prepare for your career by:

Helping you build a resume
Evaluating your skills
Finding you a job

The program also offers chances to network with alumni and other professionals which can help you advance in your career.

Industry Ready

Learn through live and on-demand industry focused classes

Industry Ready

Global Opportunities

Build networks and gain industry insights.

Global Opportunities

Placement Assistance

Get job-ready with expert placement support.

Placement Assistance

Exhaustive Content & Resources

Access e-library resources and free Coursera content.

Exhaustive Content & Resources

Frequently Asked Questions (FAQs)

Students will acquire abilities in areas like communication, problem-solving, marketing analysis, branding and digital marketing. These are vital in constructing an excellent career in marketing and business administration.

Yes, students have the opportunity to pursue higher education after the completion of BBA degree by joining an MBA in marketing or other specialization of their choice.

No, you don't need any background knowledge of marketing to join this course. The curriculum is structured to begin from basics and move towards advanced topics.

Yes, an online BBA degree from UPES is recognised and approved by the University Grants Commission (UGC) and also approved by Distance Education Bureau (DEB).

It usually takes three years to complete an Online BBA course at UPES. It is generally divided into several semesters, where a student can develop strong fundamental knowledge and expertise in the field of business.

Admission process for Online BBA degree at UPES is very simple and it includes online registration process. In order to gain admission into the program, one needs to fill the application form, upload all documents and make payment of the fees.

Online BBA degree classes take place using a mix of methods such as live lectures, video recording of the classes as well as online learning resources through LMS.

This course runs on a system of continuous evaluation, where the assignments are used as part of internal evaluation, while end term exams are of great significance. The examinations are organised online in a well-defined format, consisting of MCQs, descriptive and case studies.

Yes, UPES Online helps its candidates develop resumes, prepare for interviews, mentor candidates and get job offers by providing various career assistance services.

No, definitely not. This course is open to all, especially working professionals and individuals who want to skill themselves through an online course without disturbing their existing routine.